Integrated digital marketing
Let us help you build your brand online, earn loyal customers and grow your business consistently with our integrated and strategic digital marketing services. Let your business grow by establishing authority across search engines and social media. Standout from your competition as a brand that your consumers continuously loved.
At Optixor, we carefully study and understand your business essence and potential. We bring out the best in your business to standout from the crowd. We help you reach your target customers, build lasting relationships with them, and position your businesses as a trusted brand.
Our integrated digital marketing solution is a carefully selected fusion of the following business and marketing strategies, techniques, tactics and styles to ensure that your business goals are achieved:
Market and competitive research – defining the market, targeting customers, understanding direct and indirect competitors, and forecasting the business’ potentials.
- Strategic planning – establishing marketing strategies, techniques and tactics that will be utilized in the campaign based on the client’s available resources to achieve the business’ short-term objectives and long-term goals.
- Brand positioning – identifying the brand’s unique value to costumers, monitoring direct competitors’ brand positioning, and developing the client’s brand positioning to be more competitive, unique, valuable to customers, and directed towards the client’s long-term goals.
- Content marketing and blogging – creating and curating customer-targeted content, writing and publishing high-quality blog posts, and other content marketing strategies and tactics.
- Search engine optimization (SEO) – site’s structure audit and analysis, improving site’s structure for search engines and human users, keyword research, content optimization, and high-quality and authority link building.
- Social media marketing – establishing brand through trust and relationship based interactions and engagements on social media platforms, such Google+, Facebook, Twitter, Pinterest, YouTube and others.
- Online management reputation – monitoring the brand’s search results, social mentions and other Internet signals; protecting it from negative publicity; and maintaining the brand’s online reputation and integrity.
- Conversion rate optimization (CRO) – improving the client’s percentage of traffic or interactions that convert into customers through understanding the marketplace, targeting and re-targeting audience, landing page testing and development, and exposing other profitable opportunities.
- Analytics and reports – integrating data analysis and reporting into the marketing mix to ensure the making of better business and marketing decisions.
- and other effective strategies, techniques and tactics that are necessary to grow your business.
Are you ready to bring your business to the next level?
Let’s have a great conversation.